Batchelder will be speaking on, “Birth and Development of the Attitude Technique Philosophy.” His presentation is based on a chapter of the book “Leadership Fitness” by longtime football coach and college-athletics administrator Homer Rice.
Batchelder is the founder and president of Batchelder & Associates, a Raleigh-based management and marketing company. Previously he was the owner and chairman of a Taco Bell franchisee and an executive with Hardee’s Food Systems.
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